If you’re reading this you probably own a business, right?
I am guessing that your business caters to all types of people. I am guessing when someone reaches out to buy something, whether a product or service, you don’t ask them what color their skin is, what religion they are or what their sexual orientation is. That’s because it doesn’t matter. Business is business…right?
There’s no such thing as a local business today, and if you have one, you’re going to become obsolete unless you quickly change your way of thinking.
I’m sure you can think of a time when you’ve had an exceptional experience buying something because of the customer service that you received. Perhaps, you may have even purchased something you weren’t looking for SIMPLY because of the buying experience.
Excellent customer service in the retail industry is an absolute necessity. Without the right people on your staff, you’re not going to be able to maintain and grow a successful, and respected business.
Although you might have the best of intentions, some of the things you’re doing on messenger may be diminishing your credibility and causing you to lose, instead of attracting potential clients to your business.
If you’re doing any of the following things, it’s time to stop…immediately:
Suddenly you’re in a panic. Your cash flow is at an all-time low, and it’s been ages since anyone inquired about working with you.
You’ve been so busy with your head down working in your business that you’ve forgotten to work on your marketing. There are a bunch of reasons why you’re not attracting new business. Let me tell you what they are and one simple secret that can help you to never be in this situation again.
The goal of social media is to accelerate your visibility so that more people know, like, and trust your business, your brand, and you as a person. The problem today is too many marketers are doing the exact opposite. You are diluting your visibility instead of amplifying it.
Recently a consultant who I advise asked me if she should start a Podcast. My response (which is the usual response to everything) was…
Avoidance is most definitely a form of self-sabotage and unfortunately, as human beings, it’s ridiculously common. We all act like ostriches with our heads stuck in the sand and we stubbornly avoid taking action on all kinds of things.
As a business coach, I see entrepreneurs commonly avoiding things like their numbers, creating content, confrontation with employees, taking risks and so much more. The list goes on and on.
Facing feedback isn’t always easy, and not receiving the appropriate response after giving feedback isn’t ideal either. If you’re a business owner, feedback can be a blessing in disguise.
It may not feel like it all the time, but it’s direct insight straight from your customer that can vastly improve your business if actioned. As a customer, giving feedback can feel great, because not only do you get it off your chest but often you’ll be compensated for the problem.
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