People often tell me that they get tripped up when it comes to content creation and trying to validate their work because they question whether what they have to say is good enough and if it provides real value. I always tell them the same thing, it’s not about you.
23 Feb
Price Doesn’t Matter Until it Does
Price really doesn’t matter to some buyers, until suddenly it does. And when it does, it’s likely not because your buyer is a price shopper but rather is unhappy with your service.
16 Feb
Price Doesn’t Always Matter
Price doesn’t always matter to your buyer, especially when it comes to handbags and puppies. Stay with me for a moment and allow me to explain.
09 Feb
Fact or Story: Shifting Your Mindset and Your Business
During our Beach House Mastermind, one of my clients, Anna Levesque, said something that became our mantra for the week.
She said, “Is that a fact or is it a story?”
02 Feb
The Fess-Up Formula For When Things Go Wrong
She sent me a voice message about what happened. It wasn’t good and she was mortified…
Have you ever made a really big mistake in your business and then allowed yourself to spiral and ruminate over it?
26 Jan
Waiting For A Green Light: Take Control Of Your Life And Business
She was probably 16 at the time. She was a part-time sales associate who worked at Lady Footlocker and I was her manager. We were standing on the sales floor beside each other when a woman walked into the store. This woman proceeded to look around and as she walked up to one of the displays, Nikki turned to me and said with a smirk on her face, “What are you waiting for, a green light?”
12 Jan
5 Simple Ways to Make Clients Feel Valued
In the words of Maya Angelou, “People will forget what you said, people will forget what you did, but people will never forget how you made them feel.”
When it comes to building strong client relationships, this is what I want you to remember.
05 Jan
11 Organization Strategies for Business Owners
As a business owner, you’re likely used to running a thousand miles a minute (my team calls it “the speed of Lisa”). You have 50 emails waiting for you in your inbox, or let’s be honest, more. You have different priorities pulling you in every direction at all times. And you have so many amazing ideas just bouncing around in your head waiting for you to bring them to fruition.
