Did you know the about page is usually the most often visited page on your website? The about page is a tricky page to write because really, it’s not about me, it’s about you
I love helping entrepreneurs and small business owners create clear and simple strategies that help them reach those big lofty business goals that feel out of reach. Whether it is quadrupling the size of your business, hitting 7 figures for the first time, or scaling and then selling your business, I’ve done this work with others, and I can help you do it too.
When you work with me, we will do a deep dive into your numbers so you understand how to measure what matters. My clients tell me they’d rather review their financial statements with me than their accountant because I make it easy for them to understand. Whether it’s reviewing your reporting, tracking sales, unpacking conversion rates, or forecasting to maximize profits, this is work I did in corporate for years, and its work I’ve done with my clients and can do with you. Even if you think math isn’t your jam, I promise to make it easy and fun to understand. Your numbers matter and they are the key to helping you build wealth in your business.
I love marketing and I am a big believer that everything you do should reinforce your brand, credibility and expertise and make it easy for browsers to decide to become buyers.
And speaking of buyers, I love selling and helping my clients excel at closing new business, expanding the business they do with their current clients, and creating new offers that are priced for profits and doing so with ease. No one wants to feel salesy, and gimmicky marketing doesn’t work. I can help you market and sell with confidence, grace and ease.
Want to know more about my professional bio and background? Things like me being a high school dropout who has built and sold multiple businesses, and who has a corporate skillset that you can tap into?
Or you can scroll through this timeline below and learn about some of the most impactful times of my life!
Lisa believes in strategy-first growth, accountability, and clarity. She emphasizes practical, actionable steps over guesswork and empowers business owners to make decisions with confidence.
A LIVE 5-MONTH COHORT WITH LISA LARTER · STARTS AUG 4, 2026A 4-hour strategic intensive that shows you how to use AI to clarify your thinking, improve your marketing decisions, and stop guessing what actually matters.
