LL Codify Your Methodology

Codify Your Methodology 

Years ago, I was doing a Strategic Marketing Roadmap with a client of mine, and as soon as I finished our call, I had to drive to the airport, get on a plane, and leave on business for the next two weeks. 

When I came back, I sat down with a transcript of our conversation so I could get to work and realized that my conversation with him was a hot mess. 

I was all over the place. 

I had all the right information, but when it came to putting it all together, it took significantly more time and energy than I wanted to expend. 

I realized at that moment that I needed to codify my approach and create a system I could follow that allowed for nuance but would make pulling strategy together much more effective, not to mention easier. 

I engaged the services of Elizabeth Fanslow, who at the time was offering consulting services and who I knew was great at systems. 

During our conversation, she helped me identify the patterns that I observed in almost every strategy session and put together a framework I could use as a guide for approaching the strategy. 

It was life-changing. 

It allowed me to be more intentional and focused in my interactions with my clients, it ensured I covered all the most important questions to gather what I needed to help them be successful, and it helped me do one other thing that I never thought was possible. 

It allowed me to train other people on my team to help me. Now, instead of me being the only unicorn, the only person who knew how to do this, we all could do it. 

What about you? Is there something in your business that only you can do?  Is there something you wish someone else could at least assist you with?

The key to unlocking your freedom is to get clear on the patterns of whatever it is you do and to codify a methodology you can teach to others if you ever want to get your freedom back. 

Doing this work alone is hard. You need someone who can think strategically and who can isolate patterns and turn them into a working method that others can follow.

Whatever that thing is, and I am sure there is something you wish you could hand over to someone else—you can. 

You just need to unpack what it is you do and teach someone else your approach. 

Sadly, you’re not a unicorn. Your mind is like a super cluttered garage, except you know where everything is. Once you organize your thinking, everyone else can find what they need, too. 

If you need help, let me know. I love doing this work.

Want to hear more? Tune into my podcast She Talks Business so that you can learn how to master, market, and monetize your business.

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Lisa Larter Bio Image of Lisa x400

Lisa Larter

Founder and CEO of the Lisa Larter Group, master strategist, author, speaker, podcast host, social media expert, consultant, and business coach. Lisa inspires entrepreneurs and business owners to see the possibilities for their organizations when it comes to strategy. She uncomplicates modern marketing and creates (and implements) strategies for businesses that are guaranteed to increase visibility, inbound leads, and revenue.

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