stb logo large
Episode 125

Choosing the Right Business Coach with Eleanor Beaton

When Do You Need a Mentor?

I want to dive deep into a topic that often sparks debate in the business world—the need for a business coach. To shed some light on this subject, I am thrilled to have Eleanor Beaton, an experienced coach and advisor, joining me today. Together, we aim to debunk the myth that every business owner needs a coach. Instead, we will explore when and why someone may need a coach and how to choose the right mentor.

The Value of Coaching Relationships

Let’s start by addressing the value of coaching relationships. As business owners, we all have different levels of drive and motivation. But that doesn’t diminish the power of a coaching relationship. It’s true that coaching can be frustrating when clients don’t take actions that could improve their sales results. However, we must remember that coaching offers more than just financial rewards. Soft transformations and celebrating wins are equally important aspects of the coaching journey.

Advice for Choosing the Right Coach

Finding the right coach starts with understanding your own mindset and willingness to take action. A good coach serves as a thinking partner, inspiring action while requiring self-discipline from you. They can’t do the work for you, but they can guide and support you through your challenges. It’s essential to establish a strong connection with your coach and ensure they have the necessary expertise and competencies to meet your needs.

Navigating the Selection Process

So, how do you go about selecting the right coach for your business? Begin by vetting potential coaches thoroughly. Don’t fall for flashy tactics; instead, focus on finding someone who can truly meet your needs. Different coaches specialize in various areas, so it’s crucial to match their expertise to your unique requirements. Don’t hesitate to ask behavioral-based interview questions to assess their skills and knowledge. Remember, hiring a coach is similar to hiring a team member – it’s essential to find the perfect fit.

Choosing a Coach with Experience

When it comes to coaching, experience is crucial. Working with someone who has already achieved the level of success you aspire to reach can catapult your growth. Hiring a coach with a proven track record ensures you’re learning from someone who has been there and done that. You don’t want to waste time and resources on an inexperienced coach who may hinder your business’s growth.

Not every business owner needs a coach. But, choosing the right mentor can make all the difference in unlocking your full potential. Remember to assess your readiness for action before tackling a coaching journey. And when selecting a coach, take the time to vet their competencies, match their expertise to your needs, and prioritize experience. Stay tuned for more insightful episodes where we tackle the most pressing topics in the world of business and entrepreneurship.

What’s in This Episode

  • Importance of critical disciplines and functions in a business.
  • Finding the right coach for specific business, personalities, and goals.
  • The negative effect of working with an inexperienced coach
  • Vetting coaches to ensure necessary competencies and capabilities

What To Do Next

  1. Join Thought Readers and connect with other like-minded entrepreneurs in this popular book club for business owners.
  2. Subscribe to receive this podcast and regular weekly strategies to grow and shape your business. You’ll also be the first to know about upcoming courses, programs, and exclusive LIVE training.
  3. Join the conversation on Instagram, Facebook, or LinkedIn and share your insights from the show.

Where to Find Eleanor Beaton

Up Next

Next week, I’m chatting with Steve Parker!

Choosing The Right Business Coach

Share the Episode

Subscribe to never miss an episode

Lisa Larter Bio Image of Lisa x400

Lisa Larter

Founder and CEO of the Lisa Larter Group, master strategist, author, speaker, podcast host, social media expert, consultant, and business coach. Lisa inspires entrepreneurs and business owners to see the possibilities for their organizations when it comes to strategy. She uncomplicates modern marketing and creates (and implements) strategies for businesses that are guaranteed to increase visibility, inbound leads, and revenue.

Recent Episodes