Shop Talk

Shop Talk – Twitter, Follow or Maybe Not?

Do you ever get that feeling in the pit of your stomach? You know the one: “Why is that person following ME on Twitter? How did they find me?” and the very next thought is probably…. “I wonder if I should I follow them back?” Trust me you are not alone, this sort of thing …

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Shop Talk – Is Your Home Address Private or Public?

Business owners ask me this question all the time: “I work from home, should I put my address on Facebook or other social networks?” This is an important question and something you should give careful consideration.  You want to provide enough information for your clients so your business appears credible, and you also need to …

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Shop Talk – Are you Scaring away Potential Clients?

On my way to the eWomenNetwork Conference on Sunday, I sat next to a top level executive who works in investment banking. Our conversation quickly turned to Social Media and how it can make or break a job offer, and gain or repel your next client. I had an epiphany when we were talking that …

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