Shop Talk

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Roast Beef, Mashed Potatoes and a Side of Business

Years ago I heard a story that has been forever imprinted in my mind. It was a story about a girl who invited her boyfriend over for a roast beef dinner. She agonized over this dinner, fussing over every detail to ensure it was perfect. Roast beef, gravy, mashed potatoes, a nice bottle of Cabernet, …

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Social Scams – Why Should You Care?

How many social scams have you seen floating around the various social networks?  You know what I’m talking about… The posts asking you to click on a video with a really catchy, risqué, or intriguing bit of text, shared by a friend or colleague. The friend request from someone you thought you were already friends …

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3 Simple Steps to a Bigger Audience

The key to turning connections into leads and leads into customers is a simple 3-part system. <—Click to Tweet This Creating great content is just the beginning of this system. It’s easy enough to create content once you have a plan but how is anyone going to know how to find it?! By using online …

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