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Measure What Matters

Measure What Matters

One of the chapters in my new book, Pilot To Profit: Navigating Modern Entrepreneurship to Build Your Business Using Online Marketing, Social Media, Content Marketing and Sales, is near and dear to my heart – that chapter is Measure What Matters. We don’t always measure what matters, let me give you an example…

Being Strategic Versus Reactive in Business e1442600164412

Being Strategic Versus Reactive in Business

There is a BIG difference between being strategic versus reactive in business and that difference can have a BIG impact on things. I have my own storyline going on right now between being strategic versus being reactive because on the other day – unexpectedly – the first copies of my book Pilot To Profit: Navigating Modern Entrepreneurship to Build …

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The NUMBER ONE way to build business credibility e1442600197505

The NUMBER ONE Way to Build Business Credibility

In your business, your credibility – your reputation – is the most important commodity that you have. It is more important than any piece of glitzy marketing you’ve ever put together. It’s more important than any piece of your stellar lead funnel. It’s more important than the design of any product or program you have. If …

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Focus How To Prioritize Complete Big Honking Business Projects e1442600226260

Focus: How To Prioritize & Complete Big Honking Business Projects

One of the most important things you can learn to do that will contribute to your business success is focus. Focus allows you to prioritize and complete big honking business projects. My passion is helping business owners get results in their business. Plain and simple. Whether it’s increasing sales, or creating content, or figuring out …

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