Annually, I take a look back at all of the books I’ve bought and read and distil it down to my top picks. This past year there were 9 great reads that I’d highly recommend you take a look at. Reading is one of the best ways to expand your knowledge and challenge your way …
Boosted posts, ads manager, power editor; are you confused yet?! When it comes to advertising on Facebook, the options can feel endless, overwhelming and complicated. To help you create better performing Facebook ads, I have pulled together some information on what each of the ad types are and how you can get the most out …
Periscope is a new social media application that allows you to broadcast real-time video from your phone. Twitter owns this application, which makes it easy for you to connect with your followers and to tweet when you are broadcasting live. In my book, Pilot to Profit: Navigating Modern Entrepreneurship to Build Your Business Using Online …
Building a community is key to your success. I’ve shared with you recently the benefit of connecting in-person and I’ve talked about the best methods to maximize your online efforts. Today, I want to share with you four platforms that you can use to connect with your audience and why each will help you to …
When was the last time that you got out from behind your screen and joined the “land of the living”? If you’re an entrepreneur, especially a work-from-home one, you may not connect with other people as often as you like because you find yourself busy. Busy getting things done, busy trying to grow your business, …
She said, “I really like it when you share personal stuff. It makes me relate to you and like you even more as a business person.” Well, isn’t that interesting? Do you ever find yourself censoring the very thing that you consider to be a liability instead of viewing it as a strength? I have …
Blind-sided. That’s what happened to me on May 30th, 2015. It started with a burning sensation in my stomach and escalated to unimaginable pain. I knew I had a bowel obstruction but the question was — how bad was it?
If you’re on my newsletter list, you may have noticed that the format has changed this week. The change is a big one — we have stripped away the images, dropped down to fewer links and pared down the text to be as plain as possible, without going to a completely “plain text only” email. …
Years ago I heard a story that has been forever imprinted in my mind. It was a story about a girl who invited her boyfriend over for a roast beef dinner. She agonized over this dinner, fussing over every detail to ensure it was perfect. Roast beef, gravy, mashed potatoes, a nice bottle of Cabernet, …
Roast Beef, Mashed Potatoes and a Side of Business Read More »
Content can be simple and effective, if you have a plan. There are lots of ways to generate content and it doesn’t have to be difficult. In fact, with just a few tricks, you can turn boring copywriting into exciting marketing for your business! If you start with clarity around what you want to create …
3 Simple Ways to Get Started Creating Content in Your Business Read More »
