Advertising online can be complicated, messy and expensive if you don’t have a clear social media ad strategy to guide you.
No one likes to invest money into ads without a clear understanding of the return they expect to get back. That’s why I choose to employ a simple social media ad strategy. Here, you’ll read how to stay top of mind and in front of buyers, customers and those who know, like and trust you.
Usually when a social network makes changes, there is a lot of push back and outrage from it’s users. This past week, Twitter made some changes that you’ll most likely happily embrace.
Tweeting started out as a simple 140-character text message that allowed you to connect with a broad audience in real time provided you didn’t run into a Fail Whale which you’ll remember if you were an early adopter.
Much has changed in the twitterverse – with links, hashtags, photos, videos and more, it was time for Twitter to adapt the character count restrictions…or run the risk of falling behind other social networks. This is what they have done to improve your user experience:
I thought it might be helpful to share 7 simple suggestions with you on how to get started.
Now can you do me a favour? This is my first published post on LinkedIn and I would love it if you could read it and if you like it, give it some social media endorsement love!
As a thank you, here are a few other posts I have written about LinkedIn and content creation that might be of value to you. Are you still feeling unsure about what kind of content you should create? Watch this video below to find out how to get unstuck.
“Lisa spoke at our very first “Lunch & Learn” as part of Youville Centre’s Mentorship Program. The theme of the event was “Inspiration” and Lisa certainly inspired our young moms who are between the ages of 15 and 21. Lisa... Read More