Do you feel like Twitter just isn’t the right social platform for you and your business?
A lot of business owners avoid getting on social media because it feels overwhelming and it often feels like something that won’t produce the results they need. For those entrepreneurs who are using Twitter, especially for business, they understand the value that exists on the platform when you use it in a highly leveraged way to get results.
Here are three super simple ways to leverage Twitter to get more results for your business.
Have you ever wanted to be able to reach out and connect with people from the comfort of your home or office but weren’t sure where to start?
This blog post will change everything for you. I am going to share step-by-step how we took a planning workshop live to the web and had a fantastic experience using YouTube Live Events.
Creating great content is just the beginning of this system. It’s easy enough to create content once you have a plan but how is anyone going to know how to find it?!
By using online tools like Social Networks and Email marketing, you create awareness, repeat visibility and engagement. Letting your existing audience know when you’ve added something new drives traffic to your site and, if you’re using what you learned in The Content Pilot to create stellar content, they will be sharing and forwarding what you send them which will bring in new people to your list.
Want to know how often to share? Check out part four of the Shop Talk Content Series below to find out and learn how to “design” your own success:
Want to learn more about creating a freebie that will grow your list and increase your sales? The Content Pilot is open now!
Ok, so you know that great content can help you drive traffic, increase engagement, and grow sales in your business.
What you don’t know is where or how to start.
Content is often a scary word that entrepreneurs and business owners avoid at all costs. You don’t like doing it because you don’t know what to say or how to start. It can be very overwhelming.
This is what you share on a regular basis with your audience and there are four sub types of this content – blog, video, audio, and photo.
These are all pieces of content that people can view and interact with, which will make people aware of you, increase your engagement and help you gain repeat visibility (click here to learn more about the Content Funnel).
Premium Content
This is the type of content that you give away in exchange for an email address to help you build your list.
Premium Content can be an eBook, a whitepaper, a video series or a checklist/guide to help people get things done. It offers valuable information for “free” but requires that your prospective customer provide a way to connect with them on a regular basis in exchange.
Having both types of content in your business is integral to marketing your business the right way because without Regular Content, you will not build awareness and gain exposure and without Premium Content you aren’t building your list.
In part two of the Shop Talk Content Series, I talk more about this and teach you how to find out what’s working for your competition and create your own strategy:
Allyson Byrd is also known as the “Profit Accelerator™ and she is celebrated as one of the world’s most trusted leadership advisors and sales experts for entrepreneurs and small business owners.
She exists to create inspiring moments that shock, awe, surprise and delight herself and others. This comes as naturally to her as breathing. She has used this gift to help 10,000+ students in 47+ collectively create over $330 million in sales! Her journey is incredible. But she hasn’t always lived life awake. It took her years to embrace the unexpected, and step fully into her power.
She worked for McDonalds as a highschool dropout. Yes, you read that right. After the first few weeks they placed her on a fast-track to management because they saw something in her…something she hadn’t yet accepted about herself.
We are all one shift in perception away from a mega miracle!
Your next-level shift will require you to see your reality with new eyes, just like hers did. It will require you to accept your past with love, and embrace new possibilities in your future.
You’ll be able to hear more of Allyson’s journey to success from an underprivileged life on food stamps, a dad in prison and single mom raising two kids to the ultra-passionate successful leader she is today and the undeniable stand she has for women rising into their greatness in her latest collaboration with Amazon Prime TV.
Allyson’s press features include CNN, USA Today, NPR, Time Money, Forbes, Yahoo Finance, Business Insider, CNBC, MSN, Black Enterprise, Essence and Entrepreneur.com.
Sara Yagoub
Sara Yagoub, The Intentional Entrepreneur, is a mother, wife, businesswoman, referral marketing expert, speaker, author, investor, founder of ‘The Referral Circle’, and Host of Renegade Radio Revolution™.
A former overworked corporate-yes-girl, Sara escaped the 9-to-5 grind using what she learned to build her own successful multi-million-dollar business empire. Through digital programs, workshops and speaking events, Sara empowers high-achieving female entrepreneurs to shift their mindset, up-level their consciousness, tap into intuition & live w/purpose.
She has been featured in Voyage Magazine, Glambition Radio, FDISM, Morning Laziness, and served as a keynote for many organizations and masterminds.
Ali Brown
Ali Brown is one of the world’s most recognized entrepreneur coaches. Ali Brown is the world’s most recognized coach for women entrepreneurs, host of the acclaimed Glambition® Radio podcast, and founder of The Trust — the new, private, premier network for 7- and 8-figure women leaders.
Ali’s coaching and consulting enterprise has ranked within the Inc. 500 list of fastest growing private companies in the nation. She has been named one of Forbes’ Women to Watch, is one of EY’s Winning Women Entrepreneurs, and was featured on the ABC hit primetime show Secret Millionaire.
In addition to leading The Trust network, Ali specializes helping female leaders who are making or on track for 7-8 figures strategize and realize their next level of leadership and revenues. Her coaching and mentorship have been featured on CNN on many other media outlets.
Ali and her family are based in Scottsdale, Arizona and travel often with their 8-year-old boy-girl twins.
SAMPLE INTERVIEW TOPICS:
The radically different mindset shifts it requires to break-through into 7-8 figures and beyond.
The big problem with how women network and with the existing business communities out there
How to stand out within the online mess and position yourself as a ‘category of one.’
Business trends for the 2020s to be aware of and critical pitfalls to avoid.
Why formulas are good for building your business, but they can BLOCK you from unlocking your personal genius.
SAMPLE QUESTIONS:
What was your background before becoming an entrepreneur, and then how did you become an entrepreneur coach and mentor?
You’ve shared that your experience on ABC’s Secret Millionaire was a turning point for you. How did that change the trajectory of your business… and life?
I hear you often give clients the opposite advice of many other business coaches. Can you tell us more about that?
What are some of the winning strategies your multiple 7-figure and 8-figure clients are currently implementing that we can learn from?
You use a term called ‘excellence burnout.’ Can you explain what that is, and how can we watch for signs?
Has having a family changed how you work and how you lead? And if so, in what ways?
Legacy and leadership.
Alan Weiss
Alan Weiss is one of those rare people who can say he is a consultant, speaker, and author and mean it.
His consulting firm, Summit Consulting Group, Inc., has attracted clients such as Merck, Hewlett-Packard, GE, Mercedes-Benz, State Street Corporation, Times Mirror Group, The Federal Reserve, The New York Times Corporation, Toyota, and over 500 other leading organizations. He has served on several boards of directors in various capacities.
His prolific publishing includes over 500 articles and 60 books, including his best-seller, Million Dollar Consulting (from McGraw-Hill) now in its 30th year and sixth edition. His newest is Your Legacy is Now: Life is not about a search for meaning but the creation of meaning (Routledge, 2021). His books have been on the curricula at Villanova, Temple University, and the Wharton School of Business, and have been translated into 15 languages.
Tiffany Peterson
Tiffany Peterson is a seasoned speaker and international coach guiding individuals, teams, and audiences in creating thriving personal lives and successful business results. Her podcast show ranks in the Top 1% of all global podcasts.
Before founding her own company, The Lighthouse Principles, Tiffany worked with and for many popular brands: Franklin Covey, The 7 Habits of Highly Effective People, the world famous Rich Dad, Poor Dad series, and Jack Canfield, creator of The Chicken Soup for the Soul series, helping each of these brands set new sales records and experience expansive new growth.
Tiffany is passionate about empowering others with proven, universal success habits and her tried and true sales strategies. She has coached people all around the globe to successfully create with intention a life and a business that they love.
For more information about creating your ideal life and results, visit www.TiffanySpeaks.com
Sigrun Gudjonsdottir
Sigrun is an award winning business coach, best-selling author, and multiple 7 figure entrepreneur. She is on a mission to accelerate gender equality through female entrepreneurship. She’s been called the leading business mentor for online entrepreneurs in Europe, is a TEDx speaker, and host of the top-rated Sigrun Show podcast. Sigrun has been featured in Forbes and numerous leading media publications in Europe and in 2021 she won 5 Stevie Awards; as the Heroine of the year, Entrepreneur of the year, Solo entrepreneur of the year, Manager of the year, and Sales Achievement of the year.
Tanya Dalton
Tanya Dalton is a transformational speaker, best-selling author, and nationally recognized productivity expert. She helps female executives and entrepreneurs step into purposeful leadership.
In addition to having her first book, The Joy of Missing Out, being named one of the Top 10 Business Books of the year by Fortune Magazine, Tanya’s podcast, The Intentional Advantage has received millions of downloads from listeners around the world. She is also a featured expert on several networks including NBC and Fox and is a VIP contributor for Entrepreneur.com. Tanya has been featured in some of the world’s leading publications including Forbes, Inc, Fast Company, and Real Simple. She has been awarded the elite Enterprising Women Award and has been named the Female Entrepreneur to Watch for the state of North Carolina.
Tanya is also the founder of inkWELL Press Productivity Co. a multi-million dollar company providing tools that work as a catalyst in helping women do less while achieving maximum success.
Her highly anticipated second book, On Purpose: The Busy Woman’s Guide to an Extraordinary Life of Meaning and Success, launched last fall through HarperCollins Publishing.
Lisa Larter
Lisa Larter has successfully built two businesses that generate in excess of seven figures and has helped many of her clients reach the same mark.
Founder and CEO of the Lisa Larter Group, she is a master strategist, author, speaker, podcast host, social media expert, consultant, and business coach. Lisa inspires entrepreneurs and business owners to see the possibilities for their organizations for growth and success. She deconstructs modern marketing and creates (and implements) strategies for businesses that are guaranteed to increase visibility, inbound leads, and revenue.
