Choosing Your Channel

knowyourcustomer 1

Know Your Customer

It’s super important that you know who your customer is, otherwise, you’ll constantly be fighting battles like the one I’m about to share with you. We’re doing renovations to our kitchen in our home in Florida. I posted our old dishwasher on Facebook Marketplace for $50 last month. It was a General Electric dishwasher, stainless …

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Social Media All in 1

Going All-In on Marketing: One Social Media Channel at a Time

Social media is a marketing tool that has become crucial in building a business over the last ten years. Marketing is what you do to attract customers to your business, from cash flow problems caused by a lack of marketing to managing the incoming responses to your marketing via your notifications and inbox. It’s all …

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Outsourcing and Automation Kill Your Brand 1

Outsourcing and Automation Can Kill Your Brand

The world of social media can be awfully loud and it’s impossible to be on every social channel, reaching everyone, all at once. As busy business people, we turn to automation and outsourcing for help. Automation and outsourcing have become powerful things. They allow you to push out content more consistently, and at a higher …

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choosing your channel

Choosing Your Channel

How much thought did you put into choosing your channel when you dove into the social media scene? I’ve been thinking about all the social media noise, and all the different places that you can go to use social media like Facebook, Twitter, Instagram, LinkedIn, Pinterest, Snapchat, WhatsApp, YouTube, Periscope, Meerkat, and Facebook Live. Or …

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