Every single week, one of my clients asks me for feedback on his written blog and newsletter content. In response to his emails, I wrote a list of 10 tips that he could use as a checklist each time he sits down to write. When I sent him my suggestions, he responded, “This is great! …
Are you wasting your valuable resources? This week, I had a valuable conversation with a client about turkey. Stay with me on this, I promise you’ll be enlightened… Would you ever go to the grocery store, buy the largest turkey they have, cook the turkey and all the fixings, serve yourself one plate – and then …
Have you suddenly found yourself needing to shoot or participate in some sort of video? Maybe it’s for your marketing, webinars or meetings. Either way, if you’re working from home, you may want to learn how to use video technology so you can stay connected with your customers and team members. Even though it’s not business as …
Working From Home? 14 Tips To Help You Get Started On Shooting Video Read More »
In times like these, it might feel like we’re in a business “famine” – so it’s more important than ever to look for the bright spots and good news stories. In Chip and Dan Heath’s best-selling book written over a decade ago, Switch, How to Change When Change is Hard, they talk about looking for …
Look for the Bright Spots: Resources for Small Businesses Read More »
With businesses needing to hunker down and weather the economic implications of COVID-19, you may find yourself with more time on your hands than expected. I’ve had a number of business calls with clients in the last couple of days. Some have been emergency-style calls, as we try to determine how to handle this situation …
9 Things You Now Have Time For Because of COVID-19 Read More »
A few weeks ago, we tackled how to ditch pesky repetitive tasks – you know the task I’m talking of: it’s mundane and tedious. You either need to trim and tweak it, transfer it or trash it entirely. Listen, anything repeatable can be automated. But, while some repetitive tasks should be systematized to save you time, …
When was the last time you looked at your website through the eyes of a stranger? Have you fallen into the trap of crafting your copy and marketing messages to those who know, like and trust you? Don’t do that. Your website is for strangers. Here’s why:
Entrepreneurs quickly realize that one of your biggest ways to measure the ROI of an investment isn’t the price of the product or service – it’s how much time you get back. ROI 101: The Expensive Hair Dryer
Ever get so caught up looking for how you can save time, make more time and stretch the little amount of time you do have…? Welcome to the life of a seasoned entrepreneur. In every business, there are things and tasks you do over and over again.
Let’s talk loyalty 101 – are you loyal to your clients and vice versa? If you’re not entirely sure how to answer this, ask yourself these questions: Do I see my clients and pay attention to them? Do I deliberately reach out and check in on them? Am I usually too busy to take the …
