Every year, the day after American Thanksgiving, consumers flock to retail stores to shop and take advantage of deep discounts and promotions, fondly referred to as Black Friday. These once a year promotions have now migrated into the week before Black Friday (everyone wants to get a head start) and have invaded your inbox with online promotions too.
Her name is Jas. She walked up to me at lunch and said, “This is the best one yet. I am loving MMMEvent this year.”
I looked at her in shock because the story I was telling myself was very different.
Last week, Kylie on my team asked me for blog content one week before our annual big event. I typed up a reply to her to say, “let’s skip next week” and then I had a moment.
We walked into the establishment starving. The waitress showed us to a table and both my husband and I headed for the restrooms.
Have you bought into the hype that if you create the perfect sales funnel with the right upsell and down sell, you can rapidly earn millions? This is simply not true.
We think of social media as a way to connect with our friends, loved ones, and community. But it doesn’t always feel that way, does it?
It’s that time of year again! As my team and I come together and prepare for (what we believe to be one of the most anticipated events of the year) Money, Mindset and Marketing, we couldn’t help but map out a list of previous event fails. Yes, event fails. Let’s be honest here- no matter how much time you invest, how much effort you attempt to put into your flawless execution or how much energy you put into planning an event, things can, and likely will, go wrong.
One of my favourite things about this business is having the ability to recharge and strategize with my team and clients after a powerful event.
I couldn’t resist. I kept writing down ideas, quotes and notes that really resonated with me and it felt so good to hear other people share about their personal and professional experiences.