A LIVE 5-MONTH COHORT WITH LISA LARTER · STARTS AUG 4, 2026Eliminate your busywork. 10x your marketing. Accelerate your sales.
Build a team of highly skilled AI agents — trained and led by you — that help you run your operations, your marketing, and your sales. So you win back time and can focus on growing your business.
Agent Nation is the AI workforce system for business owners ready to build a larger team.
Over five months, you’ll build a team of AI agents — one at a time — that takes the repetitive work off your plate and helps run the day-to-day of your business. Not one chatbot. A whole team, each with a job, trained on your business and led by you.
You start with operations (buy back your time), move into marketing (get found and grow), and finish with sales (make more money). By the end, you have an AI workforce that keeps working long after the program is over.
You don’t need to be technical. You need a guide and a plan. That is exactly what this is.
Right now, you are the business.
Every email, every follow-up, every post, every proposal, every “I’ll get to it later” — it all runs through you. You’re not short on ambition. You’re short on you.
So the important work waits. Growth stalls. And you watch other people in your space move faster and pull ahead — not because they’re smarter, but because they’ve quietly put AI to work while you’re still doing it all yourself.
The tools aren't the risk. Waiting is.
THIS IS NOT A COURSE.
A course is something you buy, mean to finish, and never open again. It’s the shelf-help you never get to. This is the complete opposite.
By the end you won’t have a folder of notes. You’ll have a working team of agents running in your business — and skills you can duplicate and deploy in dozens of ways. Your creative juices will be flowing, and you’ll be asking, “What else can I build?”
Three steps to your own AI team
Your nation of agents
You build your workforce one department at a time
01
Tech — get set up and introduced to your new AI org chart.
02
03
04
Eleven live builds + a cohort kickoff
KICK OFF
Aug 4Cohort Kick OffGet oriented and meet the team you're about to build.
- A walk-through of the whole program and the four areas (Tech, Operations, Marketing, Sales)
- How to use the Learning Hub, and why showing up live matters
- Meet your cohort and set your goals
- Exactly how to prep for tech setup, including getting your Claude Max plan ready
TECH
Aug 6Session 1 · Tech Set Up & Your Nation of AgentsGet fully set up — no tech background required.
- Install Claude and choose the way of working that fits you (app, terminal, or iTerm), in plain English
- A simple glossary so none of the language feels intimidating
- Connect your tools and set permissions so your agents can work
- Map the full roster of agents you’ll build over five months
Walk away with: A working setup and a clear plan for your AI team.
OPERATIONS
Aug 18Session 2 · Daily DispatchBuild your first agent and feel the win immediately
- Build a Daily Dispatch that delivers your sorted day (calendar, priorities, weather, travel) to your inbox every morning
- Learn to schedule an agent to run automatically, hands-free
- Get a menu of other simple operational agents to build next
Sep 1Session 3 · The Filing Fairy & The DebriefTurn the pile of transcripts into follow-ups that write themselves
- Build The Filing Fairy to file every transcript in one place automatically
- Build The Debrief to turn any transcript into a personalized follow-up
- Teach it the human touches, so it sounds like you
- See your first two agents hand off to each other
Walk away with: Your first two-agent team.
Sep 15Session 4 · The GatekeeperTake back your inbox for good.
- Build The Gatekeeper to triage your inbox every hour, file the noise, and draft replies
- Get one clean summary of what actually needs you, including buyers
- Teach it who’s who so it prioritizes the way you would
- Learn to spot outliers and coach it over time (it never sends or deletes on its own)
Walk away with: An inbox that finally works for you.
MARKETING
Oct 6Session 5 · Deep Research: Power Your NationWhy some people's agents are brilliant and others' are generic.
- Run deep research to generate real intelligence on your market and buyer
- Turn that research into a knowledge file your agents use to get smarter
- Live: research your ideal buyer and watch an agent sharpen on the spot
- Homework: run competitive research to fuel your sales agents later
Walk away with: The research skill and noticeably smarter agents.
Oct 21Session 6 · Perfect PositioningStop drifting off your message.
- Build Perfect Positioning from your research: who you’re for, why you’re different
- Turn it into a standing guardrail your other agents check against
- Use it any time you create something new so nothing goes off-message
Nov 3Session 7 · AI-Driven Search & VisibilityLed by Cass Bald. Get found where people actually search now.
- Learn how AI search decides who to recommend, with Cass
- Build The Beacon to optimize any content to be found
- Set it to review your key pages every month for new opportunities
Nov 10Session 8 · Design ExcellenceLed by Cass Bald. Make everything look professional — without a designer.
- Turn your content into polished page mockups and visuals, fast, using AI design tools
- Learn Cass’s favorite design shortcuts, including Canva and graphics
- Create on-brand assets in minutes
Nov 24Session 9 · The Content KeeperNever stare at a blank page again.
- Train an agent on your voice from your past content
- Get fresh content ideas delivered every week
- Draft and repurpose on demand, in your voice
- Run every piece through your positioning and visibility agents
SALES
Dec 8Session 10 · The Rainmaker & The MultiplierThis is where the program starts paying for itself.
- Build The Rainmaker to fill your funnel with lead-capture assets and personalized outreach
- Build The Multiplier to mine your inbox and calls for revenue you already have
- Learn the rule that keeps it human: your agents find and draft, you close
Dec 22Session 11 · What's NextThe newest thing, taught live.
- AI moves fast, and this program runs for months, so this session stays open on purpose
- Whatever is cutting edge in December, you’ll learn it live
Same you. Same hours. A completely different business.
- ✕You're the bottleneck.
- ✕The inbox runs your day.
- ✕Follow-ups slip. Content never gets made.
- ✕Leads go cold. You end every week behind.
- ✓Your Daily Dispatch hands you your day.
- ✓Your Gatekeeper clears the noise; follow-ups draft themselves.
- ✓Content gets made in your voice.
- ✓Sales agents surface revenue you were missing. You end ahead, with hours to spare.
This isn’t about replacing your team. It’s about handing the repetitive work to agents so you and your people are freed for the work that actually needs a human. You lead the workforce. AI does the grunt work. Everyone levels up.
This is for you if…
- ✓You want to learn how to build an agentic team.
- ✓You're a business owner or leader who has become the bottleneck — and you want change.
- ✓You want real implementation, not theory. Show up, learn, do the work.
- ✓You want to save hours and make more money — not collect AI prompts.
- ✓You're willing to show up live and do the work. (This matters a lot.)
This is not for you if…
- —You want a passive course to binge.
- —You're hunting for a magic button.
- —You won't put in the reps. This is a build-along.
Taught by an operator — not an influencer.
Most AI advice comes from people who’ve never met payroll or carried the weight of making revenue for a team who rely on them. They teach AI as a novelty. I’ll be teaching this as an operator, sharing every step I take so you can learn too.
For 20 years I’ve run my own company, led a team, and advised business owners on the decisions that actually move revenue. I’ve authored two books and I host the She Talks Business podcast — a marketing strategist known for making the practical, profitable path clear.
My focus isn’t the shiniest new tool. It’s helping you use AI to think better, market smarter, save hours, and make money — the way an owner uses it.
The Full AI-Driven Marketing Made Easy Recordings - $1,997 Value
Intro to AI and the Mindset of Modern Marketers — Where to start, which tool does what, and the mindset shift that separates people who get results from people who stay stuck.
Your 2026 AI Marketing Plan — Turn AI from a toy into an actual plan for your marketing year.
Prompt Like a Pro — Get better output every time with prompting you can repeat and reuse.
Deep Research That Drives Breakthrough Insights — Use AI to understand your audience, your competitors, and your market faster than you ever could by hand.
Using Projects for Organization, Memory, and Workflow — Stop starting from scratch. Keep AI organized and working the way you do.
Build Your Custom Brand-Trained GPTs — Create a GPT that knows your brand and writes like you.
Optimize for AI-Driven Search — Get found and referenced when people search with AI, not just Google.
Using AI for Images and Video — Create visuals, video, and slides without design skills.
Create On-Brand Content at Scale — Produce content that sounds like you, in a fraction of the time.
Plan Campaigns and Calendars With AI — Build full campaigns and a marketing calendar you’ll actually follow.
Measure, Test, and Improve Your AI Marketing — Know what’s working, fix what isn’t, and keep getting better.
Plus bonus sessions, including Leverage LinkedIn With AI and a live marketing Q&A.
Here's everything you get
A few things to be ready before we start
Questions, answered
What if I'm not techy?
What if I can't make a session live?
Mac or PC?
Will this replace my team?
Why Claude and not ChatGPT?
Claude is exceptional for the work this program is built on: thinking, writing in your voice, research, and running agents. The skills transfer no matter what you use later.
Do I need to pay for anything else?
Yes — a Claude Max plan (about $100/month) so your agents can do the work.
How fast will I see results?
You can keep being the bottleneck — or build a team that carries it for you.
Spend five months building a team of agents that keeps paying you back long after we’re done. The next cohort starts August 4.