Facebook groups have gained tremendous popularity over the last few years. There are groups for just about every topic you can think of and there are a ton of groups designed to help and support entrepreneurs.
Lessons from a Decade of Entrepreneurship
It’s my birthday week and this birthday marks 10 years of full-time entrepreneurship. A decade is a long time and as I ponder the future and what the next ten years will bring, I’m also looking back at some of my learning in the hopes that it can help you.
In November 2006, I walked away from my corporate job and opened a bricks and mortar retail store called Parlez Wireless. It was an authorized TELUS dealership in Ottawa. It would be an understatement to say it was the bravest and scariest thing I ever did.
Nasty Bankruptcy
You’ve probably heard a whisper of the latest major clothing company that has gone bankrupt. How exactly does a company go from $85 million dollars in revenue in 2014 to bankruptcy protection at the end of 2016?
According to analysts in this LA Times article, Nasty Gal’s growth was fuelled by heaving spending in advertising and marketing creating what is known as a leaky bucket situation.
Outsourcing and Automation Can Kill Your Brand
The world of social media can be awfully loud and it’s impossible to be on every social channel, reaching everyone, all at once.
As busy business people, we turn to automation and outsourcing for help. Automation and outsourcing have become powerful things. They allow you to push out content more consistently, and at a higher volume without YOU needing to be on your computer all day, every day. But sometimes, this can go very very wrong.
Money Mindset Manipulation
Normally, I would be using three M’s to talk about Money, Mindset and Marketing. But this time, I want to explain Money Mindset Manipulation.
Picture this: